Coordination with Advertising

Integration of content and processes with advertising

 

Given its open structure, MILENIUM is designed to integrate the Newsroom and Production with Advertising. There is no point in advertising being an isolated territory. To this end, MILENIUM can be integrated with the other solutions that the company has in this area. But as well as this, it offers the guarantee of optimum integration with the applications developed by Protecmedia. Taken together, these applications provide perfect two-way coordination between all of the departments involved. The ability to keep the booking window open longer and to have complete control over the differences between what is booked and what is produced (which is automatically reflected in the management and invoicing solution) – these are two of the most obvious benefits of this approach.